Consumer Engagement Webinar Series
Want more business? Deliver better engagement.

In today’s market the competition for borrowers has never been fiercer. And, as a lender, you have to take advantage of every opportunity. The Ellie Mae Consumer Engagement Solution™ allows you to target your audience with one-to-one marketing, prioritize leads that drive more business, engage homebuyers the way they want to be engaged, close more deals, and get your borrowers into homes faster.

Watch our upcoming and recorded webinars to learn more of what it can offer to you today.
Listen to our On-Demand webinars:
Consumer Engagement Demo Webinar Series

In today’s competitive mortgage environment, lenders need strategies and solutions that will make them stand out, attract potential borrowers, and quickly convert opportunities into closed loans.

See Ellie Mae Consumer Engagement™ in action & get your questions answered with these product demonstration webinars, where Ellie Mae experts walk through exactly how our solutions help loan officers close more business.
Dale Vermillion Thought Leadership Webinar Series: Optimizing the Partner Ecosystem – Part 2

In Part 2 of this webinar series, Dale shares insights into the importance of deep and lasting customer relationships and how the partner affiliations we form can make or break success.

Discover industry leading sales principles and strategies to:
  • Create a partnership mindset that can tackle the challenges of today’s purchase-driven marketplace
  • Understand and capitalize on the growing demand driven by Millennials
  • Build solid and profitable partner relationships, based on loyalty and mutual success. 
Get Ready: New URLA changes coming to Encompass Consumer Connect  

Hear from Ellie Mae product experts and explore how Encompass Consumer Connect will be supporting the new URLA with a fresh Unified Style Application form in the Encompass 19.3 July Release.

Gain valuable insights into what steps you need to take to be ready for the February 2020 mandatory implementation date, including:

  • How borrowers will interact with the fresh Unified Style Application form
  • Best practices for testing and migrating to the new form 
Dale Vermillion Thought Leadership Webinar Series:
Creating a Borrower-First Experience for Unparalleled Success - Part 1

Dale Vermillion is a renowned sales consultant within the mortgage industry who has trained over 1,000,000 loan officers and 450 lenders. In Part 1 of this exclusive webinar series, Dale covered strategies to help loan officers blend technology and human interaction to form authentic and successful customer connections. 

View the on-demand session for valuable insights into why the old ways of doing things are no longer cutting it and how to:
  • Capitalize on the most competitive and opportunity-laden mortgage market in recent memory
  • Stop quoting price and product, and start developing individualized conversations that drive more business
  • Become high tech and high touch to form successful sales, service, and communications strategies
The results are in: Ellie Mae 2019 Borrower Insights Survey

Ellie Mae conducted its third annual Borrower Insights Survey, polling 2,106 U.S. individuals who have taken out a mortgage loan within the last five years or are currently renting.

During this webinar, we learned why today's borrowers have higher expectations for the mortgage lending process compared to 3-5 years ago. In addition, we got important data that will help you improve the digital mortgage experience for your customers, including:

  • Preferred digital communication methods and frequency 
  • Understanding what different generations appreciate about the online mortgage process
  • How to gain direct insights from the consumers you are targeting 
  • Learn how today’s borrowers find lenders 
Encompass Consumer Connect® – New URLA and ADA Web Accessibility Support 

Encompass Consumer Connect is continuing to deliver features that will keep your business moving forward while delivering a great consumer experience.
In this webinar we will cover:
  • New URLA Support: With the new URLA, lenders will need to deploy applications that are compliant and include 100+ new fields and dozens of additional questions. Encompass Consumer Connect is delivering all you need to be ready for the new URLA in our upcoming release.
  • ADA Web Accessibility Compliance: We will also show you how Encompass Consumer Connect can help you deliver websites, loan applications and borrower portal that are accessible to all borrowers, including those with disabilities.

Listen to this webinar and discover how Ellie Mae can help you exceed homebuyers’ online expectations. Encompass Consumer Connect delivers the simplicity, transparency, security, and service to win their business and improve their mortgage experience. You’ll see Encompass Consumer Connect in action and learn how it can help you:

  • Extend your brand presence online
  • Improve customer experience
  • Lower origination costs
  • Simplify the loan process

It’s clear the competition for borrowers is heating up. And engaging borrowers the way they want to be engaged will bring more in. Join our webinar to find out how Encompass Consumer Connect can help you to create a better experience for your borrowers and streamline your workflow through automation at the same time. You’ll find out how you can:
  • Save time: Borrower Portal Progress Meter prompts action and automates paperwork
  • Reduce closing delays: Digital workflow streamlines applications to data collection
  • Enhance borrower experience: Customize each interaction, based on their preferences

Did you know 50% of consumers start an online loan application but don't complete it? This represents a missed opportunity for lenders to turn applications into loans - and a call to take action! The consumer landscape has evolved, convenience, customization, and choice are now table stakes. During this webinar we will explore trends in the changing customer landscape and arm you with tools to:

  • Increase engagement and lower acquisition costs
  • Deliver a superior, holistic customer experience
  • Close more loans

Join us as we share insights from over 500 mortgage borrowers about how they use technology for purchase and refinance loans. Get an in-depth look at our key findings, including:

  • Borrower demand for web self-service 
  • The importance of online portals 
  • Demographic differences 

Listen to Joe Tyrrell, EVP of Corporate Strategy at Ellie Mae, as he discusses the latest research on the divide between homebuyer demands for transparency, speed and a high tech/human touch process and how it compares to the lenders’ view of consumer engagement. In this value packed session, you will learn:

  • The differing expectations of millennials and boomers
  • How to find, engage and convert more borrowers
  • The importance of balancing personalized communication with automation
Target your audience. Activate leads. Close the deal.

Encompass Consumer Engagement Solution™ allows you to connect with your audience through one-to-one marketing, prioritize leads, and get your borrowers into their homes faster. Schedule your free demo now.
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